2019 Green A Transparent Factory
100 consumers walked into the Green A base
From October 16th to 21st, the "2019 Green A Exclusive Membership Transparent Factory Tour" Dali Green A Base Tour in Lijiang, Yunnan, once again welcomed more than 100 Green A from Shanghai, Nanjing, Hefei, Shenyang, Nanning, Hefei, Kunming and other places Exclusive members. During the itinerary, Green A exclusive members not only enjoyed the prestigious scenic spots such as Lijiang, Dali Ancient City, Dali Ancient City, Dali Ancient City, Yulong Snow Mountain, Lashihai, Cangshan Erhai, etc., and experienced different cultural connotations of Dali Lijiang. Everyone also went to Lijiang Chenghai Lake Green A Natural Spirulina Base to visit and inspect. Witness the production process of Green A's entire industrial chain from zero distance. Fully understand the whole process of green spirulina from the selection of algae species, lake cultivation, mature harvesting, dehydration and drying, sterilization and removal of impurities, and fresh-keeping packaging, and understand the "all life" of high-quality green spirulina. "Transparent factory" is an important part of Green A's practice of integrity management, so that consumers can rest assured that the quality can be felt. This is the secret of Green A's standing in the health care market.
Today's health care industry in China has always embraced the pipa half-faced, and few open their own production workshops and bases. Some health products can't even explain the mechanism and ingredients of the product. As a result, various new concepts in the health products industry are emerging.
In the age of accustomed to "hide cats" health products, Yunnan Green A has actively stood up to "bright card"-since its establishment, it has always adhered to the "transparent factory" strategy, and invites thousands of consumers across the country to visit Green regularly A production base, open the whole production process, and at the same time show the green A high-quality production standards!
In the thousands of health products, why is Green A so lonely and bright?
Green A Base "Quality Cube"
Consumers witness high quality standards throughout the industry chain and high-tech processes necessary for spirulina
As a leader in the spirulina industry, Green A has always adhered to the "quality first" philosophy, and strived to build a first-line brand image in the health care industry and promote the development of the industry. Hu Zhixiang, the general manager of Green A, adheres to and implements it in the "Green A Transparent Factory" strategy: the three cornerstones of philosophy, guarantee and adherence have established Green A's full quality and safety system, and emphasized the source, scientific research, technology and products The key is to create a green A "quality cube". Consumers visited the Green A base and witnessed the perfectionism quality control process of Green A's entire industry chain.
Chenghai Lake is one of the only three natural origins of spirulina in the world. According to experts from the Wuhan Institute of Hydrobiology, the Chinese Academy of Sciences, "The Chenghai area near 100.8 degrees east longitude and 26.71 degrees north latitude is more suitable for producing high-quality top-quality Spirulina platensis." Split point. " Green A spirulina base invested a total of 480 million yuan, is currently the world's largest natural spirulina cultivation base, the annual production of spirulina accounts for about one-half of the world's total production.
Green A has passed strict GMP certification at both the base and the deep processing plant, establishing Green A's indestructible industry leader status. At the same time, Green A has passed the "Food Safety Management System" (HACCP), green food certification, and organic food certification. And Green A is the only spirulina company whose products and algae powder have passed organic certification.
In the production process of spirulina, it is implemented according to the approved process; internal control quality standards have been formulated for water, semi-finished products and finished products. Quality control is performed according to standards; dynamic monitoring of algae liquid is performed at key control points; and heavy metal control of spirulina powder is performed in batches. Regarding Cheng Haihu, which nourished Green A, Green A has strictly implemented and implemented the "Chenghai Lake Protection Regulations", and carried out a planned and unpolluted development policy on the premise of protecting Cheng Haihu. The sewage treatment system of the base is networked with the detection system of the Environmental Protection Department of Yunnan Province, and accepts the online monitoring of the Environmental Protection Department of Yunnan Province 24 hours a day. After treatment, all the production wastewater is reused for aquaculture production, achieving "zero discharge" of wastewater. Establish the lakeside ecological protection zone of Yunnan Green A Biological Industrial Park to realize the sustainable and healthy development of microalgae industries such as spirulina in the park.
The biological characteristics of spirulina determine that the processing and production of spirulina is a high-tech industry. The cultivation, mutation control, and even harvesting, drying, and sterilization of algae require high-level specialized personnel and equipment. The production of supporting facilities requires not only a complete set of equipment imported from abroad, but also the price of these equipment. In order to ensure product quality, Green A invested a lot of money to introduce a full set of production and processing equipment from abroad. The non-high temperature instant drying equipment can complete the dehydration, drying, and preservation of spirulina in half a minute, and completely retain the biologically active substances in spirulina. And nutritional ingredients, to ensure the quality and quality of Green A products.
Spirulina has particularly high requirements on algae species. The research and development of algae species once became a major technical problem for the development of spirulina industry in China. Green A Base took the lead in establishing a spirulina algae breeding laboratory and algae seed bank, which solved the key problem of ensuring the quality of spirulina. The green algae species laboratory has gathered top domestic scientific research teams led by Professor Li Yeguang, a Wuhan Plant Researcher who has been stationed in the Green A base all year round. Green A has been exploring the industry-university-research model. It has formed a technological innovation research team with an optimized combination of knowledge structure and strong practical operation capabilities. It has established cooperative relationships with more than 100 scientific research units and universities, and has entered the "Seventh Five-Year" period of the National Science and Technology Commission. The "eighth five-year" scientific and technological research project and the "torch plan" project. At present, there are hundreds of high-quality algae net strains in the green algae seed bank, and scientific researchers can clearly obtain various nutritional parameters of each net strain through technical monitoring. With strong professional spirulina research and development capabilities, Green A has become the world's microalgae research and development center.
"Green A Transparent Factory" High-profile Bright Card
Let consumers buy and eat with confidence
Consumers have the right to know the truth and make consumption clear. 全国邀请上千名消费者探源中国天然螺旋藻的故乡——丽江程海湖绿A基地！ Green A insists on inviting thousands of consumers nationwide every year to explore the hometown of China's natural spirulina, Lijiang Chenghai Lake Green A Base! Show the card to consumers, so that consumers can buy it with confidence.
In the "Green A Transparent Factory" event, Green A will show the entire process of high-quality spirulina production-from the control of algae species variation, growth in natural water quality, instant non-high temperature dehydration, fresh-keeping packaging, etc. Visitors will have a complete understanding of the entire production process of Green A natural spirulina. At the same time, Green A also persisted in conveying the concept of LOHAS health. The transparent factory line also prepared a enthusiastic and lively large-scale bonfire party for consumers, singing and dancing with local villagers and base employees to enjoy life.
Some experts said that Green A ’s insistence on a “transparent factory trip” made people think that when China ’s health care products industry is encountering various storms, companies are not taking the opportunity to “move fish in troubled waters” to deceive consumers to profit, but to improve the quality standards by themselves and let Consumers see the whole process of product production and the entire process of product quality control with their own eyes.
According to industry insiders, Green A adheres to the significance of the “transparent factory” sign of the bottom card, which not only allows people to see the social responsibility of leading enterprises, but more importantly, by calling on health care companies to improve product quality standards and enhance the transparency of the health care industry Let consumers understand and eat with confidence!
The exclusive bright card also shows that in a dazzling market, Green A, as a leading brand, shows the product value even more! ▲